What to do with Your Hands

One of the most common questions we’re asked is, “what should I do with my hands on camera?”

Being on camera can make you feel awkward and cause you to give off the wrong impression with your body language. Proper posturing and hand placement contributes as much to your message as what it is you’re saying.

Today, we’re going to explore some ways to avoid bad non-verbal habits, and discuss the dos and don’ts of hand placement.

Two common mistakes many speakers make are to either clasp your hands together, or place your palms one over the other.

Clasping your hands is a sign that you are closed off. Holding your palms together with one thumb over the other says that you may need reassurance.

Crossing your arms may give the impression that you’re not in agreement, closed off, defensive or insecure.

Open hands and showing palms indicates that you’re not concealing anything

To come across as confident, have your hands open and relaxed, resting on an object in front of you, like a table, or at your side. When your body is open, you project trustworthiness and may actually feel more confident.

If you usually move your hands when you talk, then It is okay to do the same when on camera. In fact, it can make the video more interesting.

If you’re nervous and can’t get comfortable in front of the camera, stand behind a chair, rest your hands lightly on the back of the chair, and only show yourself on video from the waist up.

We hope this was helpful, feel free to check out some of our other videos on body language and how to come across confident on camera. If you have more specific questions, give us a call, at 314-842-3663 that’s 314 Video Me.
Thanks for watching, I’ll be CN You on video.

Capturing Client Success Stories

Hi. Welcome to CNU on video. Today I want to talk a little bit about testimonials. But I prefer to call them Client Success Stories. This is because you don’t just want someone “giving a testimonial” for your company on video.

People want to hear an actual story.

So, here are some tips on how you can turn testimonials into great Video Success Stories.

First, this isn’t a grade school photo, so don’t have your subject stand against a wall. This can make the video look flat and two dimensional. To add more depth and remove shadows, put them in the middle of the room about 6-8 feet from the background.

Next, this is the Shape of Video. This is your cell phone. Video, cell phone, Video, Cell phone. Hold your cell phone horizontally when shooting. It’s the shape of video.

Next, line up your shot. Make sure there’s not too much room above their head, but don’t cut it off at the top either.
Try to have them either centered, or slightly off center facing inward.

The message is the most important part, so if you can, use a microphone. There are clip on microphones available for less than $20 that plug right into your cell phone. It reduces background noise and makes their voice more clear.

Also, stop shaky video. Put your camera or cell phone on a tripod or steady surface when recording.

If you don’t have a tripod, you can use a simple piece of string to help keep it stable.

Like I said earlier you want a success story, not just a testimonial. In order to get that success story, you’ll need to ask the right questions. Before, during, and after.

What was the problem you had that prompted you to talk to me?What did you like best about working with me? And how have things improved since working with me?

Also, keep in mind that some people ramble the first time you ask a question and are much more concise the second time, and other people give a great answer the first time but struggle the second because they are trying to remember what they said the first time. Always ask the question twice so you can pick the better of the two.

Finally, keep the video short. Tell them you’re looking for 30 seconds. You’ll get about a minute. You really don’t want anything longer than that.

I hope this has been helpful. Now go get some fabulous success stories from your clients. If you have any additional questions or need any extra help. Give us a call at (314) 843-3663, that’s 314-video me.

Looking Your Best on Camera

When someone considers appearing in their own video, one of the questions they often ask is ,”Can you make me look better on camera?”

To answer your question, yes and no.

Although there are a few things that can be done in post, it’s not as easy as tweaking a picture to remove a blemish or wrinkle. But there are a few things you can do when preparing for and shooting the video that can help you look better on camera.

First, if you’re nervous or self conscious about how you look, you can avoid doing close-ups. We use what’s called b-roll to show the subject at more of a distance when they’re doing something they’re comfortable with instead of looking into the lens of a camera. This can also make a video more interesting.

To make your skin look “softer” or younger, use softer lighting (something with a warmer color temperature). Florescent lighting and outdoor lighting are “bluer”. Indoor, incandescent lighting is softer.

You can also sometimes make yourself look a little bit thinner on camera by standing at a slight angle. Stand with one foot slightly in front of the other, pointing forward, and the other foot pointing to the side. You sometimes appear to be thinner if your body isn’t facing the camera directly.

But What about the blemishes and wrinkles? It’s simple. Use a little make-up. CN Video works with Mary Kay consultants who can provide skin care and make-up tips for our clients before they appear on camera.

We hope this was helpful. Feel free to check out some of our other videos, or if you have more specific questions, give us a call at 314-843-3663 (that’s 314-video me) and we’ll be happy to chat with you. Thanks for watching. I’ll be CN you on Video!