How to get Professional Video on your Website Quickly and Easily

We all know that having video on your website is important. Google ranks websites with video higher in search results, allowing you more visibility to potential clients. And, once on your site, people are 64% more likely to use your services after viewing a video.

With that being said, there are a few different options for getting video on your website.

Designing Your Thumbnail

In another video, we talked about picking your thumbnail. However, you may not like any of the choices YouTube or Vimeo had for you, so today I wanted to talk about designing your own thumbnail.

Now, there are few pointers to keep in mind when creating and uploading your own picture.

First of all, make sure you create the right size thumbnail. When you open up your photo editing software, make sure the new document you create has a resolution of 1280×720 pixels. This is the default size of most web players, so your thumbnail won’t pull or stretch when you upload it.

Changing Your Thumbnail (Picture displayed before your video plays)

When one of our customers views their video for the very first time, one of the most common questions they ask is “How can I change that picture that shows up before my video starts playing?”

Well, that picture is called a thumbnail and it’s important because it’s what’s visible when the video isn’t playing and can be the deciding factor of whether or not someone wants to watch your video.

Showing your Project with a Testimonial (or Success Story)

If you’re a contractor, landscaper or any other service that creates a visible difference such as a room addition, remodel or redesign you probably want to show off your work.

When having an important project like this done, most people don’t want to hire someone just from a Google search. They want to know how others felt about working with you.